Prevention
2027 National Burn Awareness Week: Social Media Video Award
Join ABA’s Social Media Video Award program during National Burn Awareness Week, February 7-13, 2027, and help raise awareness and inspire action around burn prevention in recreational spaces where injuries most often occur. Focus areas will include outdoor cooking and gatherings, campsites, beaches and public spaces, seasonal recreation, and sports environments.
View TimelineWorkplace Tips
Two Ways to Participate
1. Submit Your Video for an ABA Award
Create a 1-minute video with actionable burn prevention tips for one or more workplace categories
Submit by Monday, January 11, 2027
Videos reviewed for originality, clarity, creativity, inclusivity, and impact
Top recipient receives a $500 honorarium
All award videos recognized and shared by ABA
Note: All videos must adhere to contest guidelines to qualify for the award.
2. Share *Organically on Social Media (No Award Component, Only ABA Recognition)
Post your burn prevention video or reel during National Burn Awareness Week (February 7–13, 2027)
Use hashtags #ameriburn and #nbaw and tag ABA (@americanburnassociation or @ameriburn)
High-engagement posts may be reshared on ABA’s official channels
* Organic content is anything posted naturally on social media, without paid promotion, reaching audiences through followers, likes, and shares.
How to Participate
Award Component
Details
Deadline: Monday, January 11, 2027, by 11:59 p.m. CT
Video Length: 1 minute or less
Submission: Upload via ABA’s platform; complete rights waiver
Contact Info: Include name, email, and social media handles
Posting Requirement: Share your video on your channels during NBAW, tagging ABA and using campaign hashtags
Scoring Criteria:
Originality (25%): A unique and fresh approach to burn prevention.
Clarity of Message (25%): Clear communication of burn prevention tips aligned with the 2026 theme: Safety in the Recreational Areas.
Creativity (25%): Engaging storytelling, visuals, and creative elements.
Inclusivity (25%): Reflects the diversity of the communities ABA serves.
Safety & Compliance (Pass/Fail): Videos must follow contest guidelines and avoid unsafe or graphic content. Non-compliant submissions will be disqualified. Use the IMPAC Tool to craft effective, safe messaging.